Mother’s Day Lottery

ONCE’s social services have always been an inspiration to keep thriving and building a fairer reality. What a beautiful concept to bring the stork as a messenger of great news: the lottery ticket as a metaphor for a new life for everybody, winners and participants. They are all giving more opportunities to those in need.

I imagined a world made of textile textures that subconsciously take the grown-up audiences to their childhood memories. Those times when a single toy made of rag was your inseparable companion.

I approached the film as an opportunity to connect with the simple and more emotional moments in our personal stories: mother’s day.